Mainline Wellness

Mainline has a great story to tell and needed support conveying its life-changing impact.

Services provided

  • Brand refresh including updated website

  • Marketing strategy

  • Whitepaper study

  • Public relations

The problem

Dr. Davidson is both a busy emergency room physician and the founder of Mainline Wellness.

Mainline has become synonymous with expertise in IV therapies across the lower mainland in British Columbia. Mainline restores health and changes lives. As demand for Mainline increases, time to dedicate to marketing diminishes. Dr. Davidson built Mainline from the ground up and knew that the initial brand aesthetic and website no longer aligned with the business. Market confusion about the benefits of IV infusion therapies persists and iron deficiency is not given proper respect for its negative impact on quality of life.

How we solved it

To support his budding business and to create a brand that embodies Dr. Davidson's vision, ASKF Creative re-freshed the brand to reflect the character of the Mainline clientele.

A monthly newsletter will inform those seeking correct information about the benefits and life changing impact of Mainline therapies. ASKF will conduct a whitepaper study as data based research clarifying iron deficiency and anemia. Supporting Mainline in community and medical outreach will achieve Dr. Davidson's goal of reaching a significant number of clients very much in need of IV therapies.

Brand Refresh & Website Design

 

Email Marketing

"You can really tell that Karran and Adrienne only take on projects that mean something to them and resonate with them personally.  During discussions, it’s very apparent that they truly care about you, your company, its purpose and charting a meaningful path forward.  I can't say enough how comforting this is as a business owner."

Dr. Adam Davidson, MD

Clinical Assistant Professor,UBC Faculty of Medicine 
Owner / Director